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How Clay Functions + MCP power Enterprise GTM workflows

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Aug 12, 2026

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Build on Clay: Workflows

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Aug 13, 2026

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How Clay uses Clay: Build Ad Audiences that Generate 30x Pipe:Spend

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Aug 13, 2026

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Clay for Sales & RevOps — EMEA Demo

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Jun 24, 2026

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Behind the Scenes of Clay’s Marketing & Growth

Join Clay's Bruno Estrella & Davide Grieco as they reveal the marketing and growth strategies behind Clay's rapid rise.

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What Works for GTM in 2026

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Jul 30, 2026

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How Clay Uses Clay: Automated Growth Plays

Sync millions of CRM or warehouse records into Clay, enrich them, build Audiences, and take action across ads, sequencers, and rep tools.

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Jul 8, 2026

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How Clay uses Clay: AI Agents that research, enrich, and act

An intro to GTM agents: how to build them, use templates, and structure inputs, prompts, and outputs in a live walkthrough.

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Jun 18, 2026

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How Clay uses Clay: MCP to make Sellers More Efficient

Merge AI flexibility with Clay reliability. Turn your enrichment workflows into callable functions for Claude, ChatGPT, and more.

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Jun 3, 2026

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How Clay uses Clay: Turning Closed Lost into Pipeline

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May 21, 2026

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How Clay uses Clay: Recruiting Top Talent

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Apr 2, 2026

12:00 pm

#### How Clay Uses Clay: Identify Tier 1 Accounts
for Sales and Marketing

Learn how to score accounts by fit and engagement, focus your reps on the right opportunities, and create curated sales experiences.

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Mar 12, 2026

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Feb 26, 2026

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Feb 11, 2026

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How Clay Uses Clay: Tailored Slide Decks at Scale

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Jun 10, 2026

2:00 pm

The Future of GTM : What Does Growth Actually Do? - SLG edition

Growth in SLG: How to build account lists, move deals with sales, and adapt to AI agents. Real tactics from Clay, Ramp, Leand Netic leaders.

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May 7, 2026

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Jul 29, 2026

12:00 pm

How first-party signals become your GTM moat

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Dec 9, 2025

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What Works for GTM in 2026

How top GTM teams use 1st and 3rd party data to score fit and engagement and prioritize the right accounts across sales and marketing.

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Aug 20, 2025

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Shorter Forms, Higher Conversion Rates | Inbound Lead Enrichment 101

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Aug 13, 2025

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Signal Driven Outbound | Trigger Outreach with Buying Signals in Clay

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Jul 28, 2025

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Jul 18, 2025

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Jul 10, 2025

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Mar 26, 2025

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Dec 5, 2024

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Clay for Sales & RevOps Demo

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Apr 9, 2026

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Clay for Sales & RevOps EMEA Demo

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Apr 2, 2026

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Oct 30, 2025

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Oct 6, 2025

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Clay Certifications Studio

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Apr 29, 2026

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Building a closed-won lookalike engine with Clay & Lusha

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Apr 23, 2026

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Analyze which ICPs drive revenue, where deals are slipping, and what's underperforming. Turn those insights into clear next actions.

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Apr 9, 2026

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How to Build a Self-Maintaining Data Engine

Learn how to build a self-maintaining data engine that continuously cleans, enriches, and prioritizes your GTM data.

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Apr 2, 2026

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Why Most GTM Teams Fail In Europe (And What The Winners Do Differently)

Learn why most GTM playbooks break in Europe and how winning teams fix the data layer, ditch volume, and scale across 28 markets.

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Mar 18, 2026

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How We Chose The Best Data Providers in Europe

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Mar 12, 2026

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GTM Strategies That Actually Work in Europe

Learn the exact plays driving pipeline, conversion, and retention across EMEA in 2026.

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Feb 18, 2026

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Stop Wasting Your First Party Data

Turn Gong call transcripts into an automated GTM engine - pre-call prep, follow-ups, CRM updates, and buying signals built live.

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Jan 27, 2026

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Mar 23, 2026

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Clay Cup 2026: Strategy, prep, and more from finalists

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Clay Cup 2025 Finals Livestream

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Jan 30, 2026

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Build AI-powered workflows that meet real cert standards—prompt structuring, model selection, output parsing, and conditional logic.

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Nov 6, 2025

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Hiring GTM Engineers: Expert insights from Clay's leading agencies

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Sep 11, 2025

12:00 pm

GTME Career Info Session

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Mar 18, 2025

12:00 pm

GTM Engineering: A New Career Path for Women in Sales

Clay's Dorothy, Ashley, and Tong Tong join Women in Sales CEO Alexine Mudawar to break down the GTM engineering role

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Upcoming live

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Upcoming

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Aug 13, 2026

12:00 pm

How Clay uses Clay: Build Ad Audiences that Generate 30x Pipe:Spend

See how Clay Ads hit a 75x pipeline to spend ratio on Meta, then get our playbooks for seed audiences, exclusion lists, and full funnel ads.

Register

Explore claybook

Upcoming

Replay

Aug 12, 2026

1:00 pm

Build on Clay: Workflows

Learn to build signal-based outbound, inbound automation, and ABM plays in Workflows, with a live demo from the team that built it.

Register

Explore claybook

Upcoming

Replay

Aug 12, 2026

12:00 pm

How Clay Functions + MCP power Enterprise GTM workflows

Join Jen Igartua and Everett Berry live to see Clay's new Functions + MCP layer in action and debate where it holds up at enterprise scale.

Register

Upcoming live EMEA

Explore claybook

Upcoming

Replay

Aug 13, 2026

8:00 am

Clay for Sales & RevOps — EMEA Demo

From CRM enrichment to TAM sourcing and AI messaging, see 5 Sales and RevOps use cases in Clay for EMEA, with live table build and Q&A.

Register

Binge our best content

Explore claybook

REPLAY

Jun 24, 2026

Behind the Scenes of Clay’s Marketing & Growth

Join Clay's Bruno Estrella & Davide Grieco as they reveal the marketing and growth strategies behind Clay's rapid rise.

Watch Now

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REPLAY

Jun 10, 2026

The Future of GTM : What Does Growth Actually Do? - SLG edition

Growth in SLG: How to build account lists, move deals with sales, and adapt to AI agents. Real tactics from Clay, Ramp, Leand Netic leaders.

Watch Now

Explore claybook

REPLAY

May 7, 2026

The future of GTM: The AI-native SDR

What does an AI-native SDR motion actually look like? Clay, Notion & Decagon leaders share real workflows, & what's driving pipeline.

Watch Now

Explore claybook

REPLAY

Dec 19, 2025

How to use ChatGPT for Prospecting with Clay

How sellers use ChatGPT + Clay to find emails, map buying centers, draft outreach, & prep for calls. Hosted by Clay’s founder + Head of SDRs

Watch Now

Explore claybook

REPLAY

Dec 9, 2025

What Works for GTM in 2026

How top GTM teams use 1st and 3rd party data to score fit and engagement and prioritize the right accounts across sales and marketing.

Watch Now

Recommended for enterprise

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How Clay uses Clay

Explore claybook

Upcoming

Replay

Aug 13, 2026

12:00 pm

How Clay uses Clay: Build Ad Audiences that Generate 30x Pipe:Spend

See how Clay Ads hit a 75x pipeline to spend ratio on Meta, then get our playbooks for seed audiences, exclusion lists, and full funnel ads.

Register

Explore claybook

Upcoming

Replay

Jul 30, 2026

12:00 pm

How Clay Uses Clay: Automated Growth Plays

Sync millions of CRM or warehouse records into Clay, enrich them, build Audiences, and take action across ads, sequencers, and rep tools.

Register

Explore claybook

Upcoming

Replay

Jul 8, 2026

12:00 pm

How Clay uses Clay: AI Agents that research, enrich, and act

An intro to GTM agents: how to build them, use templates, and structure inputs, prompts, and outputs in a live walkthrough.

Register

Explore claybook

Upcoming

Replay

Jun 18, 2026

12:00 pm

How Clay uses Clay: MCP to make Sellers More Efficient

Merge AI flexibility with Clay reliability. Turn your enrichment workflows into callable functions for Claude, ChatGPT, and more.

Register

Explore claybook

Upcoming

Replay

Jun 3, 2026

12:00 pm

How Clay uses Clay: Turning Closed Lost into Pipeline

Learn how Clay turns closed lost deals into pipeline, product signals, and buyer intelligence.

Register

Explore claybook

Upcoming

Replay

May 21, 2026

12:00 pm

How Clay uses Clay: Recruiting Top Talent

Learn how our recruiting team uses Clay to find unique signals, rediscover candidates in our ATS, and build a full recruiting playbook.

Register

Explore claybook

Upcoming

Replay

Apr 30, 2026

12:00 pm

How Clay Uses Clay: SEO/AEO Optimization

Learn how to build a custom AI visibility dashboard using Clay, Claude Code & Supabase — track LLM mentions, refresh content automatically.

Register

Explore claybook

Upcoming

Replay

Apr 16, 2026

12:00 pm

How Clay Uses Clay: ABM to break into tier 1 accounts

See how Clay's marketing team sent personalized gifts, triggered ads, and built landing pages to turn cold calls into warm ones at scale.

Register

Explore claybook

Upcoming

Replay

Apr 2, 2026

12:00 pm

How Clay Uses Clay: Identify Tier 1 Accounts
for Sales and Marketing

Learn how to score accounts by fit and engagement, focus your reps on the right opportunities, and create curated sales experiences.

Register

Explore claybook

Upcoming

Replay

Mar 12, 2026

12:00 pm

How Clay Uses Clay: Inbound Lead Management

Turn one email into a fully enriched, scored, and messaged lead in minutes. See how Clay supercharges inbound lead conversion live.

Register

Explore claybook

Upcoming

Replay

Feb 26, 2026

12:00 pm

How Clay Uses Clay: LinkedIn + Meta Ads on Autopilot

See how Clay builds retargeting, lookalike, and exclusion audiences, then auto-syncs them to LinkedIn and Meta for high-ROI ad targeting.

Register

Explore claybook

Upcoming

Replay

Feb 11, 2026

12:00 pm

How Clay Uses Clay: Tailored Slide Decks at Scale

Learn to use our Google Slides integration to auto-generate customer QBR decks in minutes and save your CS team 60+ hours per quarter.

Register

Recommended for enterprise

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form.

The future of GTM

Explore claybook

Upcoming

Replay

Jun 10, 2026

2:00 pm

The Future of GTM : What Does Growth Actually Do? - SLG edition

Growth in SLG: How to build account lists, move deals with sales, and adapt to AI agents. Real tactics from Clay, Ramp, Leand Netic leaders.

Register

Explore claybook

Upcoming

Replay

May 7, 2026

2:00 pm

The future of GTM: The AI-native SDR

What does an AI-native SDR motion actually look like? Clay, Notion & Decagon leaders share real workflows, & what's driving pipeline.

Register

Recommended for enterprise

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The Top 1 %

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Aug 6, 2026

12:00 pm

Top 1%: Faris Sumadi Principal GTM Engineer at Hubspot

How does HubSpot run Clay across a 60-million-contact CRM? Faris Sumadi explains how his team scales enrichment without engineering

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Replay

Jul 23, 2026

1:00 pm

Top 1 %: Osman Sheikhnureldin Head of GTM Ops at Clay

What separates good GTM from great? Join a live conversation with a top 1% operator and learn how the best in the game think and build.

Register

GTM Strategy & Best Practices

Explore claybook

REPLAY

Jul 29, 2026

How first-party signals become your GTM moat

Why do first-party signals beat third-party data in GTM? Verkada's Cody Leovic explains, plus the Clay workflows behind a 33% reply rate.

Watch Now

Explore claybook

REPLAY

Dec 9, 2025

What Works for GTM in 2026

How top GTM teams use 1st and 3rd party data to score fit and engagement and prioritize the right accounts across sales and marketing.

Watch Now

Explore claybook

REPLAY

Oct 21, 2025

From Data to Deals: Why Premium Data Wins

Watch Now

Explore claybook

REPLAY

Dec 3, 2025

How to Fix Global GTM? Hint: It Starts with Data

Watch Now

Tactical Playbooks

Explore claybook

REPLAY

Aug 20, 2025

Shorter Forms, Higher Conversion Rates | Inbound Lead Enrichment 101

How to shorten your lead capture forms and auto-enrich missing fields in Clay to boost conversion rates.

Watch Now

Explore claybook

REPLAY

Aug 13, 2025

Signal Driven Outbound | Trigger Outreach with Buying Signals in Clay

How to use buying signals — job changes, news, web intent — to trigger timely, relevant outreach in Clay.

Watch Now

Explore claybook

REPLAY

Jul 28, 2025

Local Goldmine | Finding Businesses with Google Maps + Clay

How to pull local business data from Google Maps into Clay and build a geo-targeted prospecting workflow.

Watch Now

Explore claybook

REPLAY

Jul 18, 2025

Growth Strategy Live: Signals 101

An intro to Clay Signals — how to track job changes, company news, and social activity to power outbound.

Watch Now

Explore claybook

REPLAY

Jul 10, 2025

Messy to Magic: Set Up Your CRM for Success in Clay

How to clean, normalize, and enrich your CRM data in Clay so your GTM team is always working from good data.

Watch Now

Explore claybook

REPLAY

Mar 26, 2025

Scheduling in Clay

How to schedule Clay workflows to run on a cadence — including digest summaries and automatic CRM updates.

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Dec 5, 2024

Unmasking Claygent: the perfect prompting process

How to write prompts that get the most out of Claygent — Clay's AI agent for researching people and companies.

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Product Demos & Trainings

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Apr 29, 2026

Introducing Clay's MCP

The workflows your Ops team has built in Clay can now be invoked by any rep, directly from Claude or ChatGPT. No Clay login required.

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Apr 2, 2026

Audiences: centralize and act on your GTM data at scale

Learn how to centralize data from your CRM and data warehouse in Clay and build high-intent Audiences you can directly take action on.

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Apr 9, 2026

Clay for Sales & RevOps EMEA Demo

From our EMEA GTM team, see the most relevant Sales & RevOps use cases in Clay, including a live table build and Q&A.

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Apr 2, 2026

Clay for Growth & Marketing EMEA Demo

From our EMEA GTM team, see the most relevant Marketing use cases in Clay, including a live table build and Q&A.

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Jul 21, 2026

Clay for Sales & RevOps Demo

From CRM enrichment to TAM sourcing and AI messaging, see 5 Sales and RevOps use cases in Clay, including a live table build and Q&A.

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Mar 5, 2026

Clay for Growth & Marketing Demo

From signals to inbound lead management to ABM and paid ads, see 5 Marketing use cases in Clay, including a live table build and Q&A.

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Oct 30, 2025

Clay Certifications Studio: CRM Enrichment

Learn what production-ready outbound looks like, sequence logic, AI copywriting, error handling, and segmentation. Come ready to build.

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Nov 13, 2025

Clay Solutions Partners Enablement - Sculptor & Web Intent

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Oct 16, 2025

Clay Certifications Studio

Learn lead capture, scoring, routing, and response logic inside one complete, functioning system.

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Oct 6, 2025

Clay Certifications Studio

Clean CRM data is the foundation of everything. Learn to build enrichment workflows that are certified, scalable, and production-ready.

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Oct 14, 2025

Solution Partner Enablement

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Partner Integrations

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Jun 17, 2026

How To Build A Pipeline Of Physician Relationships At Scale

3 plays to find, qualify, and reach the right physicians - using data most HealthTech teams don't know exists.

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Jun 2, 2026

How To Build A Repeatable Outbound Motion For Manufacturing Companies

3 plays to build, qualify, and reach your full manufacturing buyer list - beyond the trade show floor.

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Jun 11, 2026

The AI GTM Playbook HIG Portcos Are Using to Drive Pipeline

How HIG portfolio companies are using agentic AI and Clay to restructure GTM and drive real pipeline.

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Apr 29, 2026

Building a closed-won lookalike engine with Clay & Lusha

Everett Berry and Omer Levy will show you how to build a Closed-Won Lookalike Engine from scratch using Clay and Lusha

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Apr 22, 2026

Turning leads into deals with Clay and Attio

Watch Clay and Attio turn a form fill into a fully routed, valued, and staffed deal automatically

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Apr 23, 2026

How to Build a Reporting Engine

Analyze which ICPs drive revenue, where deals are slipping, and what's underperforming. Turn those insights into clear next actions.

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Apr 9, 2026

How to Build a Self-Maintaining Data Engine

Learn how to build a self-maintaining data engine that continuously cleans, enriches, and prioritizes your GTM data.

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Apr 2, 2026

Why Most GTM Teams Fail In Europe (And What The Winners Do Differently)

Learn why most GTM playbooks break in Europe and how winning teams fix the data layer, ditch volume, and scale across 28 markets.

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Mar 18, 2026

How We Chose The Best Data Providers in Europe

Good GTM always starts with good data. See how we tested and found the best providers in EMEA.

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Mar 12, 2026

GTM Strategies That Actually Work in Europe

Learn the exact plays driving pipeline, conversion, and retention across EMEA in 2026.

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Feb 18, 2026

Stop Wasting Your First Party Data

Turn Gong call transcripts into an automated GTM engine - pre-call prep, follow-ups, CRM updates, and buying signals built live.

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Jan 27, 2026

Turning AI Hype into Revenue in 2026

How to build conversion-ready data, automate intent scoring, and orchestrate outbound in Clay.

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Dec 19, 2025

How to use ChatGPT for Prospecting with Clay

How sellers use ChatGPT + Clay to find emails, map buying centers, draft outreach, & prep for calls. Hosted by Clay’s founder + Head of SDRs

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Nov 6, 2025

Mastering Multi-Channel Outreach with Woodpecker and Clay

Harry from Cold IQ and Margaret, CEO of Woodpecker, break down how to combine Clay and Woodpecker for multichannel outreach

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Aug 13, 2025

Building your Influencer Strategy with Modash and Clay

Partner Integrations

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Apr 2, 2025

Dynamically Update Your Website with Webflow x Clay

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Mar 13, 2025

Using Tech Stack to Find Your Best Customers with Clay & HG Insights

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Feb 28, 2025

Supercharging your ABM Flows with HubSpot and Clay

Build smarter ABM flows with Clay + HubSpot. Learn to target, enrich, and convert high-value accounts.

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Community & Events

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Mar 23, 2026

Clay Cup 2026: Strategy, prep, and more from finalists

See how finalists from Clay Cup 2025 prepared, competed, and how their life changed because of Clay Cup

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Oct 17, 2025

Sculpt Launch Recap

Everything Clay launched at their first ever conference, and how to put it all to work.

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Sep 17, 2025

Clay Cup 2025 Finals Livestream

Watch Javeria and Matuesz compete live at Sculpt to identify the top 10 candidates for the Head of Sales role at EchoStage.

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Career & Education

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Jun 22, 2026

Product Deep-Dive on Audiences

Karishma and Grant are going to talk through audiences in depth, what it means for customers, what it means for your workflows.

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May 7, 2026

Getting Started on Clay (For Startups)

In this livestream, we'll walk through everything a founder or growth operator needs to get up and running.

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Jan 30, 2026

AI Skills Certification Studio

Build AI-powered workflows that meet real cert standards—prompt structuring, model selection, output parsing, and conditional logic.

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Nov 6, 2025

Hiring GTM Engineers: Expert insights from Clay's leading agencies

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Sep 11, 2025

GTME Career Info Session

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Mar 18, 2025

GTM Engineering: A New Career Path for Women in Sales

Clay's Dorothy, Ashley, and Tong Tong join Women in Sales CEO Alexine Mudawar to break down the GTM engineering role

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EMEA

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Aug 13, 2026

Clay for Sales & RevOps — EMEA Demo

From CRM enrichment to TAM sourcing and AI messaging, see 5 Sales and RevOps use cases in Clay for EMEA, with live table build and Q&A.

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REPLAY

Aug 6, 2026

Clay for Growth & Marketing — EMEA Demo

From signals to inbound lead management to ABM and paid ads, see 5 Marketing use cases in Clay for EMEA, with live table build and Q&A.

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Apr 2, 2026

Why Most GTM Teams Fail In Europe (And What The Winners Do Differently)

Learn why most GTM playbooks break in Europe and how winning teams fix the data layer, ditch volume, and scale across 28 markets.

Watch Now

Explore claybook

REPLAY

Mar 18, 2026

How We Chose The Best Data Providers in Europe

Good GTM always starts with good data. See how we tested and found the best providers in EMEA.

Watch Now

Explore claybook

REPLAY

Mar 12, 2026

GTM Strategies That Actually Work in Europe

Learn the exact plays driving pipeline, conversion, and retention across EMEA in 2026.

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Explore claybook

REPLAY

Aug 6, 2026

Clay for Growth & Marketing: Demo

From signals to inbound lead management to ABM and paid ads, see 5 Marketing use cases in Clay, including a live table build and Q&A.

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Aug 5, 2026

Clay for Sales & RevOps: Demo

From CRM enrichment to TAM sourcing and AI messaging, see 5 Sales and RevOps use cases in Clay, including a live table build and Q&A.

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Talk to sales

Streamline data enrichment

Leverage 100+ data sources and an AI agent with 140M monthly runs.

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6mo

Enriched lost deals re-enter the pipeline

600+

Personalized landing pages auto-generated per campaign

+2x

Enrichment coverage from low 40% to high 80%

$34K+

New pipeline generated from personalized outreach

6mo

Enriched lost deals re-enter the pipeline

600+

Personalized landing pages auto-generated per campaign

+2x

Enrichment coverage from low 40% to high 80%

$34K+

New pipeline generated from personalized outreach

1000+

Verified addresses per month

20% higher response rate

with enriched data and personalized direct mail campaigns

80%+

Enrichment coverage

50+ personalized emails/day

with improved engagement rates

1000+

Verified addresses per month

20% higher response rate

with enriched data and personalized direct mail campaigns

80%+

Enrichment coverage

50+ personalized emails/day

with improved engagement rates

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